Toronto, ON — Big Brothers Big Sisters mentoring programs gives over 40,000 youth across Canada the confidence to achieve more, and to highlight the impact of mentoring, the country will celebrate Big Brothers Big Sisters Month throughout September.
Mentoring matters because 1.2 million of Canada’s children live in poverty, and research demonstrates that Big Brothers Big Sisters mentoring programs yield positive results in mental health, employment and civic engagement, factors which can help break the cycle of poverty. Of youth who were part of the Big Brothers Big Sisters one-to-one mentoring program, 63% had post-secondary education, 80% pursued healthy lifestyles and 98% felt they make good life choices as adults among other positive outcomes.
To highlight the impact of mentoring on Canada’s young people, Big Brothers Big Sisters have launched a #MentoringMatters social media campaign and local agencies are hosting countless events across the country.
Agencies in the Greater Toronto Area will open Canadian markets (TSX) on September 2, and BC Place, the CN Tower and Niagara Falls will all light up in the charity’s distinctive colour purple on September 18.
“Witnessing the transformation of a child into a confident and motivated young person is a truly remarkable thing,” said Peter Coleridge, President and CEO of Big Brothers Big Sisters of Canada. “Proudly, this is something our staff, volunteer mentors and partners help bring about every day, and every day we are reminded by youth in our programs exactly why mentoring matters.”
Follow the #MentoringMatters social media campaign on Facebook, Instagram and Twitter, and learn more about how you can support mentoring in your community, or become a mentor yourself.
About Big Brothers Big Sisters of Canada >
National Director, Communications and Marketing
Big Brothers Big Sisters of Canada
1-800-263-9133 ext. 49